Blue Robot doing robot things...

Experiences / Tweet-to-redeem

Reward customers with coupons that can be redeemed in-store.


Encourage users to engage with a specific campaign on Twitter (usually incorporating a #hashtag) - qualifying users receive a private Direct Message with a QR code that can be redeemed at the Point-of-Sale.


  • Blue Robot has teamed up with Africa's largest POS-integrated redemption platform, WiGroup.
  • There's a good chance your POS is already supported by WiGroup's open technology.

Measure Twitter & Drive Sales

  • The Coupon Widget is a fantastic way to test the effectiveness of Twitter for your brand - where it counts - by measuring direct purchase behaviour activated on Twitter.
  • Seamless POS integration reduces the friction between Twitter & redemption.
  • Since their purchase will be driven through Twitter, there's an increased likelihood users will take to Twitter to share their experience: the conversation about your brand will be extended.

We also offer a rapid, non-POS integrated solution, Redeemable.